Digital Marketing: Websites
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Online Learning Platforms
LinkedIn Learning
- LinkedIn Learning offers online courses for digital marketing professionals to enhance their skills and knowledge
Coursera
- Coursera offers courses to enhance digital marketing skills, providing career advancement and professional growth opportunities
Udemy
- Udemy offers AI-powered upskilling, real-world projects, and certification prep for digital marketing professionals’ growth
eCollege
- eCollege offers free, part-time online courses to enhance digital marketing skills for career growth
Google Digital Garage
- Google Digital Garage offers comprehensive online courses and tools to enhance digital marketing skills
HubSpot Academy
- HubSpot Academy offers free online courses to enhance digital marketing and sales skills.
Blogs
Daily Digest - Digital Marketing Institute
- Blog of the Digital Marketing Institute, a provider of digital marketing education
Marketing Land
- American sales and marketing blog containing webinars, podcasts, white papers, research reports (Now merged with MarTech)
BrightTalk
- A global platform for online B2B talks, webinars and events
Hubspot Free Business & Marketing Resources
- Free business and marketing resources, including ebooks, guides and templates
Moz Blog
- Industry experts advise on SEO insights, strategies, and online marketing
Digital Communications Blog - Joanne Sweeney
- Insights on digital marketing trends and strategies for public sector professionals
Podcasts
Marketing Over Coffee
- Weekly podcast discussing classic and new marketing tips in a casual, conversational tone
Digital Marketing Podcast
- Weekly podcast covering digital marketing news, SEO updates, design hacks, and AI tools for marketers.
The GaryVee Audio Experience
- Hosted by entrepreneur Gary Vaynerchuk featuring a mix of #AskGaryVee show episodes, keynote speeches, interviews, and fireside chats
Public Sector Marketing Show
- Weekly social media podcast dedicated to digital marketing and social media insights for government and public sector professionals
15 Digital Marketing Podcasts To Listen To In 2024
- A curated list of top digital marketing podcasts for learning and inspiration
30 Best Digital Transformation Podcasts
- Top podcasts for insights on digital transformation strategies and trends
Publications and Journals
eMarketer
- Digital marketing research source containing daily news, research insights, podcasts, what’s trending
Nielsen
- Global audience insights, and reports on data analytics and media consumption behaviours
Consumer Choice Magazine
- Online monthly by the Consumers’ Association of Ireland, Consumer Choice brings you the results of independent testing to show how a range of products – from household appliances to technological devices – compare in value, performance and reliability
Social Media Today
- Analysis, from a marketing perspective, on the latest happenings in the social media industry
Social Media Examiner
- Great for insights, trends, and research for social media marketers.
Think with Google
- Think with Google provides insights, trends, and research to guide data-driven marketing strategies
Customer Communications Toolkit for the Public Service
- A toolkit to inform the design of customer communication in the Public Service
Journal of Digital & Social Media Marketing
- A peer-reviewed professional journal for digital marketing professionals
Journal of Social Media Marketing
- A peer-reviewed, open-access journal that provides rapid publication of articles in all areas of Social Media Marketing
Journal of Media, Culture & Society
- A peer-reviewed forum discussing media in political, economic, cultural contexts
Professional Bodies and Communities
Marketing Institute of Ireland
- Professional body for Ireland's marketing people
Advertising Standards Authority for Ireland (ASAI)
- Independent self-regulatory body set up and financed by the advertising industry and committed, in the public interest, to promoting the highest standards of marketing communications
Law Society of Ireland
- Offers webinars and online courses relevant to media law and digital marketing
Digital Marketing Institute Community
- A space for collaboration, knowledge sharing, and inspiration among digital marketing professionals
Reference
MarketingTerms.com
- Comprehensive glossary of digital marketing terms and links to a large collection of related web-based resources
Introducing Marketing
- Free online textbook introducing students to the marketing strategies and tools that practitioners use to market their products.
The Power of Selling
- Free online textbook on the selling process
Principles of Marketing
- Free online textbook on marketing principles